AI Changing Search. Here’s What Medical & Dental & Orthodontic Practices Need to Know.
For more than two decades, the goal of digital marketing was simple: rank well on Google. Today, that goal is [...]
The Next Frontier: Provider Authority
One of the most important shifts we’re watching and one that many marketing agencies aren’t talking about yet is provider [...]
Google AdWords Updates: What You Should Know
Change is constant, especially when it comes to Google’s products and tools. As the internet, privacy rules and user behavior [...]
10 Key Questions to Consider Before Launching New Marketing Ideas
Are marketing ideas at your practice plentiful? At most medical practices, the team members have lots of ideas: Let’s make [...]
Referral Gifts: Instant Gratitude for Great Referrers
We hope your practice is already sending referral gifts regularly. This is an important practice for showing gratitude and maintaining [...]
Benefits of Custom Welcome Videos
Have you considered custom made welcome videos for your practice? Anything you can do to elevate the patient experience is [...]
Search Engine Success With SEO
Search Engine Success With SEO What Is SEO? SEO is “search engine optimization.” It is the way that websites are [...]
Instagram Live: Old, But Not Forgotten
Live video burst onto the social media scene in March 2015 with the trendy new app called Periscope. For the [...]
Instagram Features to Power Your Practice
Instagram is the place to be for visual storytelling. Pictures and videos are what Instagram is all about, after all. [...]
Referability Means Marketability | Referral Marketing
Making The Most of Referral Marketing In Your Medical Practice For medical practices, people are at the heart of everything [...]